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Business Of eCommerce

eCommerce tips, tricks, strategies and tactics to help new and experienced retailers start, launch or grow their eCommerce Business

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Posted on September 4, 2020September 4, 2020

The 3 Steps to Find Dropship Suppliers (E141)

Show Notes:

  1. Nitch down
  2. Research what others are selling to find brands
  3. Contact those brands directly to find out what are the options for
    a. Becoming a reseller of their products
    b. If they have a list of distributors they
… Read More
Posted on August 27, 2020August 27, 2020

The 4 Methods of Dropshipping (E140)

Show Notes:

  1. Retail Arbitrage
  2. International Dropshipping
  3. Domestic Dropshipping
  4. Hybrid Dropshipping

Sponsors:

  • Drip – Get a free demo of Drip using this coupon code!
  • Spark Shipping – Dropshipping Automation Software

Links:

  • Retail Arbitrage
  • Domestic Dropshipping
  • Hybrid Dropshipping

Transcript:

Charles (… Read More

Posted on August 19, 2020August 19, 2020

Focus Less on Growth and More Caring about for Customers (E139)

  • Reggie Black
  • CEO of Better Way Health

Show Notes:

  • Customer service is in-house
  • Call every new subscription
  • Have a preferred customer service rep
  • AOV over the phone is double
  • 80% to 40% over the phone
  • 3.5 to 7.5 orders once
… Read More
Posted on August 11, 2020August 11, 2020

The Strategies Behind Growth at Teespring (E138)

  • Chris Lamontagne
  • CEO at Teespring

Show Notes:

  • Teespring Founded 2011
  • Became CEO of Teespring January 2019
  • 350 people now
  • 220 people when Chris started
  • Study the ecosystem
  • Adjacent macros and sectors
  • Teams – Are they growth-focused?

Sponsors:

  • Drip –
… Read More
Posted on August 5, 2020August 5, 2020

How to Tell Your Brand’s Story (E137)

Show Notes:

  • Seth Godin
  • What are you really selling?
    • Tires = safety
  • Who is the spokesperson for your brand
    • Answer as that character
  • Spoke at ECF Live
  • Issues
    • Tell too many stories
    • Tell 1 store
    • Find out who your customer
… Read More
Posted on July 28, 2020July 28, 2020

Running an eCommerce business from Hong Kong (E136)

  • Joonas Gebhard
  • Founder of the Kawaii Group

Show Notes:

  • Started in 2014
  • Moved 2008
  • Early in the influencer space
  • Strength
    • No taxes
    • No profit taxes
    • Super cheap shipping
    • Close to China
  • Subscription box
    • Higher LTV

Sponsors:

  • Drip – Get
… Read More
Posted on July 21, 2020July 21, 2020

Using Data Science to Profitably Scale Cross Channel Marketing Campaigns (E135)

  • Jake Cook
  • CEO of Tadpull

Show Notes:

  • RFM
    • Recency
    • Frequency
    • Monetary
  • Master Key
    • Align data
  • Social Media Slot Machine
  • Google Analytics
    • Speed to buy
    • If people buy in the first day, run heavy retargeting
  • Scaling
    • Does not have good Roles
… Read More
Posted on July 14, 2020July 14, 2020

Selling on Amazon in 2020 (E134)

  • Carolyn Lowe
  • Co-Founder of ROI Swift

Show Notes:

  • CPC
    • Sponsored Product
    • Sponsored Brands
    • Product Display Advertising
  • Sponsored Brand Video
    • Make sure you have text over
  • Retargeting
    • Not as effective
    • Good for less than $100 AOV
    • $400 AOV
    • Retargeted on Amazon
… Read More
Posted on July 7, 2020July 14, 2020

Sourcing Products from China (E133)

  • Brian Miller
  • Founder of Easy China Warehouse

Show Notes:

  • Start on Alibaba
    • Making 1 type of product
    • Trading Companies make many types of products
  • Size
    • Biggest may not be best
  • A lower price may not be bad
  • Ordering Samples
    • Pay
… Read More
Posted on June 30, 2020June 30, 2020

What it Takes to Build Something from Nothing (E132)

Gene Caballero
Co-Founder of GreenPal

Show Notes:

  • 3 co-founders
  • Stated in the spring of 2012
  • Sent 125k on v1
  • Did customer development to figure out customer demand
  • 2013 second launch
  • Focused on Nashville area
  • Met vendors at Starbucks
  • 2017 all
… Read More

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Recent Posts

  • Using Automation to Grow your eCommerce Business (E161)
  • 5 Keys to a Successful eCommerce Business (E160)
  • How to Ship 2-day and Next-day Without Breaking the Bank (E159)
  • Whitehat link building for eCommerce (E158)
  • Where to Focus your Time and Attention (E157)
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